Product discovery in digital product development
Idea validation. Market research. Smart investment. Product discovery is a critical phase in the product development process. During this phase, we go deep into understanding and defining the problem that needs to be solved, while ensuring a market demand for the proposed solution.
We identify your potential customers, understand their pain points, develop hypotheses about how the product will address those issues, and validate them. The goal is to minimize the investment risks. Product discovery guides the product’s design and feature set, aligning development efforts with what customers want and need. We help you build products that will bring more revenue and are viable for your business.
Product discovery process
Straightforward. In-depth. Our product team will guide you through the carefully designed product discovery process. Here's what you can expect from our iterative process:
Strength in numbers
We’re here to find fast, elegant solutions to your trickiest problems.
Let's goProduct discovery outcomes
Clear. Precise. Your blueprints for success. After completing all the phases of the product discovery process, the outcomes you will have are:
Project discovery deliverables
Project discovery is a blueprint for the successful execution of product development. With project definition, you will have an actionable project roadmap with a risk mitigation strategy and clear project direction for bringing your product to life. The deliverables at the end of the project discovery phase are:
- Project roadmap
- User story map
- Technical design document and architecture
- Test plan
- High-level software requirements specification
- Timeline and cost estimate
- Proposed team structure
- Risk mitigation plan
Brains behind the Vega IT product discovery process
15 years in the industry. More than 1500 projects under our belt. We’ve been helping clients get results for years, and along the way, we’ve gathered a whole heap of domain expertise. That means we know about the world, as well as the code.
From health and education to finance and cybersecurity, we’ve got experts who know your industry and its unique complexities. During the product discovery process, you will work closely with the brains behind some of the most innovative products:
What we have done for our customers
Our workWe work across many industries – find yours!
Read more about all the industries we have experience with.
Learn moreWhich business model suits you?
Different budgets, deadlines, challenges, and requirements. There is no one-size-fits-all approach to software development. To match your exact goals and ambitions, we offer two types of business models:
- Time & material: Greater control. Flexibility. Participation in candidate selection. With no rigid processes or end dates, this business model is easier to scale up or down as your business needs change.
- Fixed price: Fixed scope. Fixed budget. Fixed timeline. Those are the main benefits of the fixed price model. You set the requirements upfront, and we deliver the project within them.
Many clients choose to start with the fixed-price model. However, as their project scope evolves, they typically shift to the time & material model.
And we’ve won some big awards for our work
Saša co-founded Vega IT 15 years ago with his former university roommate Vladan. Their dream of founding an IT company has grown into the premier software company with more than 750 engineers in Serbia. If you prefer to send an email, feel free to reach out at hello.sasa@vegaitglobal.com.
Real People. Real Pros.
Book a call.Send us your contact details and a brief outline of what you might need, and we’ll be in touch within 12 hours.